Market share can mean many different things to different agents.
For example a 10% market share in
Mosman would be 64.4 sales
Wentworth Point would be 62.5 sales
Dee Why would be 55.5 sales
Chatswood would be 47.8 sales
Marrickville would be 44.9 sales
Surry Hills would be 40.9 sales
Paddington would be 32.6 sales
Pyrmont would be 30.4 sales
Neutral Bay would be 29.3 sales
Lane Cove (including Lane Cove North and West) would be 28.6 sales
North Sydney would be 28.0 sales
Bondi Beach would be 27.0 sales
St Leonards would be 26.9 sales
Cremorne would be 26.8 sales
Bondi Junction would be 25.8 sales
Newtown would be 25.2 sales
Redfern would be 23.7 sales
Elizabeth Bay would be 21.8 sales
Ultimo would be 21.5 sales
Balgowlah would be 21.4 sales
Bellevue Hill would be 21.1 sales
Avalon Beach would be 20.3 sales
Collaroy would be 20.1 sales
Glebe would be 20.0 sales
Wollstonecraft would be 19.9 sales
Haymarket would be 19.5 sales
Vaucluse would be 18.9 sales
Cammeray would be 18.9 sales
Roseville would be 18.9 sales
Mona Vale would be 18.8 sales
Kensington would be 18.5 sales
Woollahra would be 18.2 sales
Narrabeen would be 18.0 sales
Kingsford would be 17.0 sales
Newport would be 16.8 sales
Freshwater would be 16.6 sales
North Bondi would be 16.1 sales
Bronte would be 15.9 sales
Frenchs Forest would be 15.7 sales
Artarmon would be 15.3 sales
Double Bay would be 15.1 sales
Hunters Hill would be 14.7 sales
Warriewood would be 14.7 sales
Greenwich would be 14.0 sales
Willoughby would be 13.8 sales
Fairlight would be 12.1 sales
Naremburn would be 11.3 sales
Forestville would be 11.3 sales
Belrose would be 10.9 sales
Even smaller markets would be a significant number:
Rushcutters Bay would be 9.7 sales
Woolloomooloo would be 9.5 sales
Cromer would be 9.2 sales
Waverley would be 9.0 sales
Beacon Hill would be 9.0 sales
Kirribilli would be 9.0 sales
Edgecliff would be 8.9 sales
Northbridge would be 8.3 sales
Milsons Point would be 8.0 sales
and some of the smallest markets would still generate a meaningful number over 12 months.
North Narrabeen would be 6.5 sales
Dover Heights would be 6.1 sales
Castlecrag would be 5.7 sales
Elanora Heights would be 4.9 sales
Bayview would be 4.7 sales
Liberty Grove would be 4.0 sales
Narraweena would be 3.6 sales
Clontarf would be 2.9 sales
Palm Beach would be 2.7 sales
Curl Curl would be 2.7 sales
Longueville would be 2.7 sales
So imagine you increased your market share by 10%.
Do you know what that would be worth in terms of GCI?
Here’s a simple table based on charging 2% commission
10 sales @ $2m $400,000
10 sales @ $3m $600,000
10 sales @ $4m $800,000
20 sales @ $2m $800,000
20 sales @ $3m $1,200,000
20 sales @ $4m $1,600,000
30 sales @ $2m $1,200.000
30 sales @ $3m $1,800,000
30 sales @ $4m $2,400,000
40 sales @ $2m $1,600,000
40 sales @ $3m $2,400,000
40 sales @ $4m $3,200,000
Here’s a simple table based on 1.5% commission
10 sales @ $2m $300,000
10 sales @ $3m $450,000
10 sales @ $4m $600,000
20 sales @ $2m $600,000
20 sales @ $3m $900,000
20 sales @ $4m $1,200,000
30 sales @ $2m $900,000
30 sales @ $3m $1,350,000
30 sales @ $4m $1,800,000
40 sales @ $2m $1,200,000
40 sales @ $3m $1,800,000
40 sales @ $4m $2,400,000
[NOTE: Agents that work with The New TV charge 2-3% and get it because the focus is less on commission more on standing out as the “goto in the area”.
That’s not to say there aren’t vendors who will only pay the lowest commission but the majority of vendors YOU want are more concerned with getting the best price for their home rather than paying the lowest commission so establishing that YOU are the goto for that is the focus of The New TV system]
Read this article to learn more about what’s possible:
What’s your plan to dominate your prime market areas in 2024?